Niche marketing at its’ best helps to solve real problems that real people have to live with every day. If you can come up with a product or service to promote in a niche market that will help people solve their problems then you will easily be able to build a money making niche website. Apart from that, you also can quickly build a long list of potential subscribers and customers.
The things that people view as “problems” are opportunities for you… everything from bad breath to a bad golf swing to a chronic disease are problems where people are looking for help to get it solved.
A good way to find out what people consider a problem is to visit different online forums. People talk about anything and everything online. They discuss subjects that they wouldn’t talk about with their best friends for the simple reason that they can stay anonymous. They look for solutions online for the very same reason.
By visiting forums and taking note of what people are most concerned about, you can search the Internet for products and services that will help them solve those problems. Gather information about the topic.
Write or have something written for you e.g. articles about the niche topic. You can find a topic and build a content-rich website for your niche that helps with the problem you have identified and that will serve the needs of people.
Solving other people’s problems and giving them info that will make them e.g. happier, healthier or richer will be the key to your online success within any niche.
An additional way to use forums is to post questions which will produce many responses. You can then use these responses in your ebook on the topic. The fact is that many people will buy an ebook that is filled with information they could easily gather for themselves, pre-supposed they’d have the knowledge about Internet technologies and doing proper reasearch.
Most people simply don’t know how to find what they are looking for. They will also purchase ebooks that will tell them what other people with the same problem think about or what they are doing about their common problem even if it cannot be completely solved.
The only thing that’s still left for you to do is to put your product up in front of them…!
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