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The new SEO – Part 2: Theming your website using Silo Structures

1. July 2008

4 Comments

Linking from every page to all the other pages dilutes your organizational theme of your website, thus making it very difficult for your main keywords to rank organically in the major search engines.

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The new SEO – Part 1: Latent Semantic Indexing

24. June 2008

14 Comments

As you are probably aware, the search engines, especially Google, keep changing their algorithms...

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The Power Of Two Way Communication

5. June 2008

1 Comment

There are so many things out there that you can do... and I know it's hard to decide what's right for you. But I will tell you this. There is nothing more powerful than building relationships with like minded individuals...

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Focus On Significance – Not Success

11. May 2008

3 Comments

“The key to realizing a dream is to focus not on success but significance – and then even the small steps and little victories along your path will take on greater meaning.” Oprah Winfrey     Be a specialist At school you had been taught that you needed to know as much as you could […]

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SEO vs. PPC

21. March 2008

2 Comments

I balance the two. SEO is more of a long term strategy for me, PPC a short term… among other marketing strategies like JVs (although I have seriously cut back on them). Sometimes PPC is actually a good way to get traffic until the Search Engine traffic does finally barrel in… AND you don’t always […]

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